Ju mund t\u00eb keni konsumuar patatina, pa e vrar\u00eb mendjen se cila \u00ebsht\u00eb historia e k\u00ebtij produkti kaq popullor. Legjenda thot\u00eb se patatina lindi nga nj\u00eb grindje mes nj\u00eb kuzhinieri pak t\u00eb njohur dhe nj\u00eb prej njer\u00ebzve m\u00eb t\u00eb pasur n\u00eb historin\u00eb amerikane.
\nIncidenti supozohej se kishte ndodhur m\u00eb 24 gusht 1853. George Crum, i cili ishte gjysm\u00eb afrikan dhe gjysm\u00eb amerikan vendas, punonte si kuzhinier n\u00eb nj\u00eb vendpushim n\u00eb Saratoga Springs, Nju Jork, n\u00eb at\u00eb koh\u00eb. Gjat\u00eb turnit t\u00eb tij, nj\u00eb klient i pak\u00ebnaqur po e kthente n\u00eb m\u00ebnyr\u00eb t\u00eb p\u00ebrs\u00ebritur porosin\u00eb me patate t\u00eb skuqura, duke u ankuar se ishin shum\u00eb t\u00eb trasha. Crum, i zem\u00ebruar, e pse edhe p\u00ebr t\u2019u hakmarr\u00eb p\u00ebrgatiti nj\u00eb racion patatesh t\u00eb prera holl\u00eb dhe shum\u00eb t\u00eb kriposura. \u00c7udit\u00ebrisht, klienti, i cili rast\u00ebsisht ishte manjati i hekurudhave, Cornelius Vanderbilt, i p\u00eblqeu jasht\u00ebzakonisht ato.
\nMegjithat\u00eb, ky version i ngjarjeve u kund\u00ebrshtua nga motra e tij, Kate Speck Wicks. N\u00eb fakt, asnj\u00eb llogari zyrtare nuk d\u00ebshmoi ndonj\u00ebher\u00eb se Crum pretendonte se kishte shpikur patatinat. Por n\u00eb nekrologjin\u00eb e Wick-ut, thuhej qart\u00eb se “ajo s\u00eb pari shpiku dhe skuqi patate e famshme Saratoga”, t\u00eb njohura edhe si patatina. P\u00ebrve\u00e7 k\u00ebsaj, referenca e par\u00eb popullore p\u00ebr patatet e skuqura mund t\u00eb gjendet n\u00eb romanin “Nj\u00eb p\u00ebrrall\u00eb e dy qyteteve”, shkruar nga Charles Dickens. N\u00eb t\u00eb, ai i referohet atyre si “patate t\u00eb skuqura “.
\nN\u00eb \u00e7do rast, patatinat nuk fituan popullaritet t\u00eb gjer\u00eb deri n\u00eb vitet 1920. Rreth asaj kohe, nj\u00eb sip\u00ebrmarr\u00ebse nga Kalifornia e quajtur, Laura Scudder, filloi t\u00eb shiste patate t\u00eb skuqura n\u00eb qese letre dylli q\u00eb ishin t\u00eb mbyllura me nj\u00eb hekur t\u00eb ngroht\u00eb n\u00eb m\u00ebnyr\u00eb q\u00eb t\u00eb reduktohej shk\u00ebrmoqja duke i mbajtur patatet e skuqura t\u00eb fresk\u00ebta. Me kalimin e koh\u00ebs, metoda inovative e paketimit lejoi p\u00ebr her\u00eb t\u00eb par\u00eb prodhimin dhe shp\u00ebrndarjen n\u00eb mas\u00eb t\u00eb patatinave, e cila filloi n\u00eb vitin 1926. Sot, patatet e skuqura paketohen n\u00eb qese plastike dhe pompohen me gaz azot p\u00ebr t\u00eb zgjatur jet\u00ebgjat\u00ebsin\u00eb e produktit. Procesi gjithashtu ndihmon n\u00eb parandalimin e grimcimit t\u00eb patatinave.
\nGjat\u00eb viteve 1920, nj\u00eb biznesmen amerikan nga Karolina e Veriut i quajtur, Herman Lay filloi t\u00eb shes\u00eb patatina nga bagazhi i makin\u00ebs s\u00eb tij te shit\u00ebsit ushqimor\u00eb n\u00eb jug. N\u00eb vitin 1938, Lay ishte aq i suksessh\u00ebm sa \u00e7ipat e mark\u00ebs s\u00eb tij Lay shkuan n\u00eb prodhim masiv dhe p\u00ebrfundimisht u b\u00ebn\u00eb marka e par\u00eb komb\u00ebtare e tregtuar me sukses. Nd\u00ebr kontributet m\u00eb t\u00eb m\u00ebdha t\u00eb kompanis\u00eb \u00ebsht\u00eb prezantimi i nj\u00eb produkti me patate t\u00eb skuqura “Ruffled” me prerje t\u00eb rrudhosur q\u00eb priret t\u00eb jet\u00eb m\u00eb i fort\u00eb dhe k\u00ebshtu m\u00eb pak i prirur ndaj thyerjes.
\nVet\u00ebm n\u00eb vitet 1950, dyqanet filluan t\u00eb mbanin patatina me shije t\u00eb ndryshme. E gjith\u00eb kjo fal\u00eb Joe “Spud” Murphy, pronari i nj\u00eb kompanie irlandeze t\u00eb \u00e7ipave t\u00eb quajtur Tayto. Ai zhvilloi nj\u00eb teknologji q\u00eb lejonte shtimin e er\u00ebzave gjat\u00eb procesit t\u00eb gatimit. Produktet e para me patate t\u00eb kalitura vinin n\u00eb dy shije: Djath\u00eb & Qep\u00eb dhe Krip\u00eb dhe Uthull. Shum\u00eb shpejt, disa kompani do t\u00eb shprehnin interes p\u00ebr t\u00eb siguruar t\u00eb drejtat p\u00ebr teknik\u00ebn e Tayto-s.
\nN\u00eb vitin 1963, patatet e patates Lay lan\u00eb nj\u00eb shenj\u00eb t\u00eb paharrueshme n\u00eb nd\u00ebrgjegjen kulturore t\u00eb vendit kur sip\u00ebrmarr\u00ebsi pajtoi kompanin\u00eb reklamuese, Young & Rubicam p\u00ebr t\u00eb dal\u00eb me sloganin e njohur t\u00eb mark\u00ebs tregtare, “Betcha nuk mund t\u00eb haj\u00eb vet\u00ebm nj\u00eb”. S\u00eb shpejti shitjet u b\u00ebn\u00eb nd\u00ebrkomb\u00ebtare me nj\u00eb fushat\u00eb marketingu q\u00eb shfaqte aktorin e famsh\u00ebm Bert Lahr n\u00eb nj\u00eb seri reklamash, n\u00eb t\u00eb cilat ai luante figura t\u00eb ndryshme historike si George Washington, Ceasar dhe Christopher Columbus.<\/p>\n
ThoughtCo
\nP\u00ebrgatiti: Albert Vataj<\/p>\n","protected":false},"excerpt":{"rendered":"
Ju mund t\u00eb keni konsumuar patatina, pa e vrar\u00eb mendjen se cila \u00ebsht\u00eb historia e k\u00ebtij produkti kaq popullor. Legjenda thot\u00eb se patatina lindi nga nj\u00eb grindje mes nj\u00eb kuzhinieri pak t\u00eb njohur dhe nj\u00eb prej njer\u00ebzve m\u00eb t\u00eb pasur n\u00eb historin\u00eb amerikane. Incidenti supozohej se kishte ndodhur m\u00eb 24 gusht 1853. George Crum, i […]<\/p>\n","protected":false},"author":2,"featured_media":91625,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":{"0":"post-91624","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-te-tjera"},"_links":{"self":[{"href":"https:\/\/neutrale.al\/index.php\/wp-json\/wp\/v2\/posts\/91624","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/neutrale.al\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/neutrale.al\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/neutrale.al\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/neutrale.al\/index.php\/wp-json\/wp\/v2\/comments?post=91624"}],"version-history":[{"count":1,"href":"https:\/\/neutrale.al\/index.php\/wp-json\/wp\/v2\/posts\/91624\/revisions"}],"predecessor-version":[{"id":91626,"href":"https:\/\/neutrale.al\/index.php\/wp-json\/wp\/v2\/posts\/91624\/revisions\/91626"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/neutrale.al\/index.php\/wp-json\/wp\/v2\/media\/91625"}],"wp:attachment":[{"href":"https:\/\/neutrale.al\/index.php\/wp-json\/wp\/v2\/media?parent=91624"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/neutrale.al\/index.php\/wp-json\/wp\/v2\/categories?post=91624"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/neutrale.al\/index.php\/wp-json\/wp\/v2\/tags?post=91624"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}